Guides

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TwittivismTwittivism: Guide to Twitter and Activism

Communication can be a powerful force when used effectively. One of the greatest advances in modern communication can be found in social web startups like Twitter. Activists and candidates can utilize this powerful tool to bypass mainstream media outlets, talking directly to fans, members and voters.

With American Majority’s Twittivism Guide, you will learn not only what Twitter and tweeting is all about, but how to use it effectively in your activism. Topics inlcude everything from simple vocabulary to hosting offline “Tweetups.” Confused? Dont’ worry, it’s all in the guide.

View the Free Guide Now >>

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facebookFacebook: A Beginner’s Guide

If Facebook was a country, it would be the 3rd largest in the world.

Needless to say, Facebook is a dominant force in the new way we communicate. American Majority employees can often be seen sharing videos, comments, pictures, and links with friends and past trainees (instead of working). Facebook offers activists and candidates a platform to increase transparency and open lines of communication with citizens from across the country. Activism is no longer bound by geographic location and campaign donations no longer subject to a local email list.

Our Facebook Guide will walk you through setting up a profile and organization’s fan page. We will also discuss ways to increase your fan base, “hack” the content on your page, attach other social networks, and much more.

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prPress Release Template

It has become very apparent that many mainstream news sources will choose to overlook grassroots organizations like tea parties, 912 groups, and other fighting for limited government and free market principles. With advances in technology and increased, social web, activists can subvert these institutions and take their message directly to the reporters, bloggers, and citizens that matter.

This easy to understand, detailed press release template lays out the structure and information needed to send out professional releases to key media outlets.

View the Free Press Template >>

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learn to edit wikisLearn to Edit and Maintain Wikis

Wikis are simply editable websites. One of the most famous wikis is Wikipedia, the online encyclopedia that anyone can edit. A study found that although this wikis is open to the public, the information is as accurate as Encyclopedia Britannica. The future of mass collaboration, transparency, and accountability can be found in emerging wikis like Sunshine Review, Ballotpedia, and Judgepedia.

Sites like Sunshine Review empower citizens across the country to share information with each other about their local units of government — cities, counties, school districts, and state agencies. As the country shifts from individual protest to collaborative action, wikis will play a critical role in keeping government accountable and transparent. To help you participate in this new technology and empower your organization, Sunshine Review has produced a set of video tutorials to get you started.

View the Video Tutorials >>

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